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The Fashionable Habitat.

An elegant and stylish transformation of a chic reptilian..

Chad Lauffer | It Is Magic magician Chad Lauffer
 Midjourney
 13
 2024-08-31


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The Fashionable Habitat.
Created with Midjourney and a bit of help from Perplexity.

I was playing around in Midjourney and created this fun series of dapper lizard portraits.
I thought it would be interesting to build a brand around the campaign.

Here are the steps I followed:
  1. I started by asking Perplexity to help me come up with a name for a clothing line for lizards.
  2. Once I narrowed it down to "The Fashionable Habitat,"
  3. I then asked Perplexity to help me generate one-color logo design concepts based on the information I provided.
  4. I received an incredible list of ideas, and after turning them into a prompt, I fed it into Flux Pro using Rubbrband.
  5. I ran this prompt several times and was able to develop a new concept for each of the images.
  6. If I find any I like, I would want to clean up and vectorize the logo


This was an amazing workflow to get the creative juices flowing.

What do you think?
Do you have a favorite?

Tell me how I did. How much love?
Your feedback is important to me.